the business of photography - seminar
For a long time, when my journey into photography started, I worked a lot and made very little money.
My clients were low-end, and I hustled all week sending hundreds of emails and watching every instructional video ever made on YouTube, yet I very rarely saw it pay off.
Sounds familiar?
Then, I realised that there was one essential thing I hadn't yet mastered - and that was Business.
So I hustled some more, and over the years I learnt the business 'how to' that quickly and dramatically improved not only my income, but the quality of my clients and images too.
In a short time, I went from submitting to small digital magazines to working for international high-ends clients such as Elle and Marie Claire.
In photography’s competitive market, having an eye for detail and composition is just the beginning. Today’s successful photographers need to not only master shooting and lighting techniques, but also how to showcase, protect, promote and value their own work in the best possible way.
This three hour seminar will cover all there is to know about running a successful photography business: from building a business around your style and values, to attracting better and most suitable clients, understanding contracts and copyrights and overall generating a better and better income.
My clients were low-end, and I hustled all week sending hundreds of emails and watching every instructional video ever made on YouTube, yet I very rarely saw it pay off.
Sounds familiar?
Then, I realised that there was one essential thing I hadn't yet mastered - and that was Business.
So I hustled some more, and over the years I learnt the business 'how to' that quickly and dramatically improved not only my income, but the quality of my clients and images too.
In a short time, I went from submitting to small digital magazines to working for international high-ends clients such as Elle and Marie Claire.
In photography’s competitive market, having an eye for detail and composition is just the beginning. Today’s successful photographers need to not only master shooting and lighting techniques, but also how to showcase, protect, promote and value their own work in the best possible way.
This three hour seminar will cover all there is to know about running a successful photography business: from building a business around your style and values, to attracting better and most suitable clients, understanding contracts and copyrights and overall generating a better and better income.
This seminar is taught by fashion and beauty photographer Rossella Vanon, whose work has been recognised and published internationally by magazines such as Elle, Marie Claire and L'Officiel and clients such as Lipsy and GHD.
This class will provide you with all the knowledge and tools to efficiently work as a successful photographer in nowadays’ competitive photography industry.
This seminar is perfect for photographers of any level and genre, who wish to improve their business techniques and learn how to take their photography business to the next step.
It is preferable, but not necessary, for attendees to bring their own printed or digital portfolio to be possibly reviewed on the day.
This class will provide you with all the knowledge and tools to efficiently work as a successful photographer in nowadays’ competitive photography industry.
This seminar is perfect for photographers of any level and genre, who wish to improve their business techniques and learn how to take their photography business to the next step.
It is preferable, but not necessary, for attendees to bring their own printed or digital portfolio to be possibly reviewed on the day.
MAIN TOPICS- Personal business journey
- Finding your place in the market - Attracting the right clients - 5 rules to a website that attracts work - Printed and digital portfolios - Approaching clients effectively - Copyright and licenses - Prices and quotes - Photographers and clients contracts - Social media - Website/portfolio review - Q&A and more |
BOOKINGSThe Business of Photography seminar
Date: TBC Time: 10AM - 1PM OR 2PM to 5PM Location: TBC Ticket price: TBC |
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